Since we needed to tell such a densely packed story, after boarding up the sections I immediately started a search for a music track that I knew I could edit and tweak to our needs. Thanks to this very precise edit, everything just fell into place perfectly.

After the boards were made and the track selected, I started to create an animatic that eventually went into testing and passed with flying colors (literally, "all greens across the board"). Our motion designer greatly appreciated being able to focus on the final animations and renders while I worked in parallel and kept updating the animatic.

I art directed the whole spot from initial moodboards to working closely and collaborating with our motion designer to ensure everything came together just right.

Worked closely with the studio who recorded the final VO and mixed and mastered the spot by giving them my music edits to work from and ensured the final render met the required broadcast specs.